
Hey, I’m Denis —
Your Digital Marketing & SEO Partner
Helping startups, SaaS companies, and small businesses boost visibility and grow online.
01About
From SEO and email marketing to conversion optimization and AI automation, I help brands grow smarter by connecting strategy, creativity, and tech.
Over the past twenty years, I’ve done a bit of everything, from coding HTML emails in the early 2000s to scaling SEO campaigns with AI tools in 2025. I’ve worked across roles in web design, content strategy, and digital marketing, which helps me see the whole picture.
That mix gives me a rare perspective: I don’t just see things through a marketing lens. I understand how the entire digital ecosystem works. From building websites and improving UX to resolving crawl issues and running performance-focused SEO, I connect the dots between strategy, execution, and results.
Curious how I can help? Let’s chat.
02Experience
WPZOOM • Amsterdam, Netherlands • 2023 — present
Digital Marketing Strategist
WPZOOM is a leading developer of premium WordPress themes and plugins. When I joined, most of their organic traffic was brand-related, and many blog posts, landing pages, and product pages needed SEO and content updates. My role spans multiple areas of digital marketing, with a focus on growth, automation, and optimization.
- Audited and optimized key pages across the site to improve visibility and performance
- Developed and executed SEO, email marketing, PPC, and social media strategies
- Contributed to conversion rate optimization and sales funnel improvements
- Implemented AI-powered automations to streamline marketing workflows
SSL Dragon • Oregon, USA • 2022 — present
SEO Strategist
SSL Dragon is an established e-commerce business selling SSL certificates. When I joined, they already had a large, content-rich website. My role was to lead and execute a full-scale SEO strategy to improve rankings, traffic, and visibility.
- Audited and optimized 500+ pages across the site, including blog posts, landing pages, tutorials, and product pages
- Developed and implemented a long-term SEO strategy focused on content quality, structure, and technical health
- Supervised the translation and localization of the full website into 11 languages to support international growth
- Led technical SEO efforts to improve crawlability, internal linking, and performance
- Contributed to conversion rate optimization through improved messaging, structure, and UX
Basmo • Bucharest, Romania • 2021 — 2023
SEO Strategist
Basmo is a book tracking startup that had no blog, minimal organic traffic, and no SEO foundation when I joined. My role was to build and scale a complete SEO and content strategy that could drive sustainable, long-term growth.
- Oversaw a successful domain migration with zero loss in organic visibility
- Launched the SEO and content strategy from scratch
- Built and scaled a high-performing blog and content framework
- Expanded the strategy across 5 languages to support global growth
- Supervised all aspects of technical SEO, ensuring optimal site performance
03Education
Universitatea Tehnică a Moldovei • Chișinău, Moldova • 2006
Engineer in Informational Technologies
Specializing in software development, web technologies, and digital systems, building a strong technical foundation.
04Skills & Tools
Digital Strategy
- SEO
- Email Marketing
- Social Media
- PPC Advertising
- Conversion Rate Optimization
- A/B Testing
- Performance Analytics
- AI Marketing Automation
- Project & Campaign Management
Tech Stack
- Google Analytics
- Google Search Console
- Google Ads
- ChatGPT, Claude, Gemini
- Ahrefs, Semrush
- Screaming Frog
- AI Content Tools
- HTML/CSS
05 Languages
Romanian
English
Russian
06 Case Studies
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Basmo: SEO & Content Strategy Case Study
Growing a startup’s organic traffic from 1,000 to over 100,000 monthly users is no easy feat, especially in a competitive niche like reading and productivity apps. In this case study,…
Let’s Make Something Awesome Together
Want to increase traffic, improve conversions, or build something from scratch? Let’s chat about your goals and how I can help, no strings attached.
Bucharest, Romania
hello@denisgraur.com